Email Marketing

Email marketing is the advanced promoting cycle of speaking with a crowd of people by means of electronic mail messages (email). Email marketing is a top digital media channel, and it is important for customer's acquisition and retention. It will help to boost conversions and revenue by providing customers with valuable information to help achieve their goals.

It’s a very effective marketing strategy that generates income for many companies. However, it requires careful planning and implementation if you want to succeed with email marketing. 

Email marketing is a marketing strategy where businesses send promotional messages to people in large quantities. It is typically used to boost sales by sharing promotional offers,  raising leads.

Email marketing is important because:

1. Expands the reach and communication

2. It is adaptable, quantifiable and versatile

3. Improves revenue

4. Increases sales

5. Reach right people at the right time

6. Generate traffic to the website

Email marketing is good choice for small business as it increases the brand awareness to the people. The more important and designated your email content is, the more likely the reader will take an action.